Matt Rhodes
Social business consultant and social media marketer. Marathon runner and travel blogger for fun.

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Well hello there

I'm Strategy and Planning Director at London-based social business consultancy FreshNetworks. I write here about social media and how it is changing the way we act as people and as brands. I also write about my travels at Travel Boy.

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Home   /   Sweden
'Ungoogleable' and the lexical creativity that digital is fueling

‘Ungoogleable’ and the lexical creativity that digital is fueling

March 29, 2013
by Matt
Linguistics, Social Media

The word ‘ungoogleable’ (or rather ‘ogooglebar’) was removed from a list of new Swedish words this week by the Language Council of Sweden. They had…

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Vermont follows the @Sweden example with citizen Twitter account @ThisisVT

Vermont follows the @Sweden example with citizen Twitter account @ThisisVT

August 20, 2012
by Matt
Social Media

The @Sweden Twitter experiment has given over running of the Swedish tourist board’s Twitter account to a different citizen each week since December 2011. It…

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The @Sweden Twitter experiment goes awry but is still fascinating

The @Sweden Twitter experiment goes awry but is still fascinating

June 13, 2012
by Matt
Social Media

Since December 2011, Sweden has been part of a fascinating Twitter experiment. The tourist authority and the Swedish institute developed a simple Twitter strategy –…

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Matt’s Marathons 2013

In 2013 I'm running (at least) 2 marathons and 5 half marathons. From Stockholm to Loch Ness. I'm raising money for NSPCC along the way.

You can find out where I'm running and even sponsor me here.

What I write about

  • Social Media (41)
  • Social Data (11)
  • Privacy (6)
  • Politics (3)
  • Running (2)
  • Linguistics (2)
  • Research and Statistics (1)
  • Social Media Thinking (1)
  • Travel (1)
  • Personal (1)

What I’m saying on Twitter

  • Of course the modern world means I know my plane is special London 2012 one and has just flown over Luton flightradar24.com/data/flights/b… Hurry up! 1 hour ago
  • So apparently the @British_Airways plane coming to get us has left Heathrow. 15 people in the lounge frantically refreshing their iPhones 1 hour ago
  • Another 45 minutes added to the @british_airways delay. Now looking at being back home by 2am if I'm lucky. Fun times 2 hours ago
  • Another 15 minutes added to the delay. This is tortuous. Please, @British_Airways, get the flight up to Newcastle so I can get it back home 2 hours ago

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